Business strategist +consultant
Browsing Tag
Protecting your personal brand essentially means protecting your reputation, and it mostly refers to your online presence. When you type your name into Google, LinkedIn, or Twitter, for example, that’s your personal brand. If your Twitter picture is you falling down drunk then you may want to rethink that choice. However, sometimes your personal brand …
I’ll admit, When I get good advice or learn about a strategy I think I could use, I take action and implement it right away. Up to this point in my business, I’d think that being an action-oriented do-er has definitely served me. I’ve been able to bypass the traps of over-thinking, over-planning and aiming …
When you’re first launching a business it can be difficult to know where to spend money, where you can save money, and how to get a little scrappy. So, how do you build an amazing brand when you have zero budget? Here are my top ten ways below. Dig in. Treat your domain name like …
As an entrepreneur it’s easy to think about branding your business. What are your fonts going to look like? How do you talk about your business? What is your logo going to be? But oftentimes the last thing on your mind, but also one of the most important is…how are you branding yourself? Branding yourself …
Images are becoming an ever important part of a marketing strategy but developing a strong image for your brand on social media can be a challenge. With your website, you design a page and that’s it until you make a change. With social media, you constantly post new material every day. So how do you do …
In today’s competitive marketplace, entrepreneurs—tasked with raising capital, attracting talent and getting their businesses off the ground—are up against a staggering statistical fail rate. But by following some basic principles related to design, marketing and user experience—basic creeds of branding of some of the most powerful businesses out there—you can increase your odds of starting …
Branding is the key to differentiating yourself from hundreds of people who are doing the same thing that you do or selling the same thing that you sell. It’s about providing an experience and presenting your offerings in a way that makes your audience feel like they know you. Brand photos also help to create …
Since I started blogging a 10 years ago, the style of the blog post images I use has changed a lot. I went from having a minimalist style, to very colorful and now more feminine. I’ll admit it, it took me some time to finally find that style that truly reflects both my personality and what …
Whether you are a blogger or business owner, having a clear brand identity can help you reach your audience and create emotional connections that take it to a whole new level. But how can you really make your brand stand out? Let me tell you that one of the best parts of working on a …
Now, to be up front, I love branding. I spend hours looking at inspirational logos on Pinterest, I am constantly amazed by the number of beautiful color palettes people can invent. I love it. But back when I first started blogging, if you had said the word branding to me, my mind would have instantly …
