Business strategist +consultant
Nearly all signs are pointing towards an economic recession. But that doesn’t mean businesses can’t continue growing during rough times. Many of the foreboding economic indicators are snapping into place. U.S. GDP shrank during the first quarter of 2022. The stock market has been on a downward slide for weeks and recently entered bear market territory for the first time …
Do you regularly do a review of your business? If you never review your business, you could be overlooking major money-leaking holes or income-generating opportunities, like… – Social media platforms that take a lot of your time and are NOT converting many clients. – Or marketing methods you barely put any time into that are …
We’ve all seen the promises from “gurus” of earning many thousands of dollars a day/week/ month by simply following their system (and we’ve gotten those robocalls, too). We’ve heard all the stories that sound too good to be true. For every legitimate offer for help building a business, there are dozens of sketchy, “black hat” …
Starting an online service business seems like an easy accomplishment, and in some ways it is easier than opening a brick-and-mortar business. But throwing up a website and saying you’re “open for business” will not bring you clients. Before you leave your boss an epic “I Quit” letter, test out your skills and the viability …
Sales funnels have been the bread and butter of my business for the past several years. Since starting my agency five years ago, I’ve built and consulted on well over 100 sales funnels, in dozens of niches, for any type of offer you could imagine. By now, I feel like I’ve pretty much seen …
People are kind of over funnels. And I can’t blame anyone for feeling this way – confession, I feel this way a lot of the time. They’re so impersonal. And give you the sense that it’s all about getting as many numbers as possible signed up as possible. Nobody wants to feel like they’re just a …
I’ll say it up front: you need to learn marketing funnel automation. You and your sales team or marketers cannot chase lead after lead all the time. In fact, once you have the system in place, you don’t need to do the running at all. I’ll give you ideas how to do it. What is …
Do you want to generate leads with quizzes? Without a doubt, running an online quiz is one of the best ways to boost audience engagement. You provide a fun interaction for your audience, and you get your lead’s contact details in return. In this article, we’ll look at ten ways you can use quizzes to …
You know that old expression, “the devil is in the details.” That may be true, but there’s something else hiding out in those details: A higher lead conversion rate. Because if you want to capture the most leads, you should be thinking about every single detail in your lead generation strategy. That includes building the perfect …
Lead magnets can be powerful tools for any business, big or small. They establish credibility, they educate your customers, and of course, they help you collect valuable leads. They’re like a gift that keeps on giving. After you put in the initial effort to create one, promote it, and keep it optimized, you can reap …
